Luthf - Organic Moisturizing CreamRegular price $35.00
Luthf Organic Moisturizing Cream by Ishq
Luthf means ‘enjoyment’ in Urdu, the kind of joy one feels in the early stages of honeymoon love. Soft and opulent, this hydrating cream is rich in vitamins, minerals, and medium chain fatty acids. Made with organic lavender oil and as near to fragrance-free as possible, it's ideal for sensitive skin and fine lines.
2oz glass jar
Locally Farm Sourced Ingredients
“I met Sarah Zareen at a Farmer's Market on Sauvie Island near Portland, Oregon. We had crossed paths before, working on racial equity programs at Equitable Giving Circle. Her beautiful skin care line is based on family recipes and the changing of the seasons. She uses local, seasonal ingredients,fresh packed and rotating 4 times a year. When I tried Luthf on my face and body, I knew her skincare was as unique, nourishing, and radiant as she is. We look forward to her seasonal offerings year round!”
Ishq in Urdu means Love.
Sarah Zareen, Maker and Founder of Ishq says,
"I come from a long line of healers in Southern India. One half of the family have been gifted "yunani" (greek medicine) healers and the other half were renowned Sufis, spiritual advisors to kings, and spiritual guides to the people who became their disciples. I have grown up absorbing the wisdom from both branches that was passed on to us in little and big ways.
Ishq is rooted in the ancient values of my family. These values are practiced by indigenous people all over the world - buying local, eating food that’s in season, rotating your skincare with the change in seasons, making sure people growing & making your goods are being paid a fair living wage. If you don’t pay attention to that, then it doesn’t matter if you’re using the most expensive skincare products, your soul will be unhappy and it will show on your skin.
Ishq’s mission is to make organic skincare simple, sustainable and accessible for everyone while supporting racial & social justice causes locally & globally. Our ingredients are either grown by Portland farmers or sourced from local Portland companies. As are our glass jars, which are also reusable & recyclable.
It is this combination of ancestral recipes and hyper local, pure ingredients that make your Ishq Skincare & Haircare products magical. You have found healing in them when all else has failed. To share my ancestral healing, my family’s love with you is an honor. May Ishq envelop you with all the Love and Goodness that’s put in it."